ArT You Ready on Instagram

Every country is dealing with Lockdown in different ways. In India we re-telecasted the 80s Mythological shows “Ramayan” and “Mahabharata” which are based on our Sanskrit Epics. In Italy, MiBACT (Ministero per i Beni e le Attività culturali e per il Turismo) started the #ArTYouReady campaign so that everyone could share their favorite pictures of Italian museums, galleries, theatres and archaeological sites and virtually relive art from home!

ArTYouReady on Instagram

ArTYouReady is a buzzing campaign on Instagram, all you have to do is pick your favorite picture on Italian Art and use #ArTYouReady and #EmptyMuseum. It is an excellent way to promote cultural heritage and also another fabulous opportunity to virtually travel across Italy!

ArT you ready? Domenica 29 marzo #MiBACT e gli igers italiani lanciano il flashmob digitale del patrimonio culturale italiano, (Ri)Pubblica foto dei tuoi musei del ❤ con #artyouready, #emptymuseum. #museitaliani e luoghi della cultura sono chiusi ma vivi! https://t.co/o4Zb7uG6Hn pic.twitter.com/fgt89v0dro

— _MiBACT (@_MiBACT) March 27, 2020

My friend Sara from My Dear Italia further explains below:

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Italy's cultural heritage is part of our common identity. It's one of the things that keep us united as a people. In this difficult time we have to remind ourself who we are and where we are coming from. For this reason @mibact and the Ministry of Culture and Tourism are promoting a digital flashmob called "ArT you ready?" for today 👉 people are invited to dig into their smartphone's galleries or old albums and post pictures of museums, archealogical parks, theathers, museums (better without people). . I've personally decided to partecipate with a picture of @ercolanoscavi 🏛 🏺The ancient city of #Herculaneum was destroyed and buried under volcanic ashes and pumice during the eruption of Mount Vesuvius in 79 AD along with Pompeii, Oplonti and Stabiano. The site of Herculaneum is smaller than the one of Pompeii, but it's considered to be better preserved. Thanks to this fact, it gives a better idea on how a "Roman" truly lived at the time. . I opted for this particular picture, because, for me, it truly represents the soul of Italy since you can see the "modern" city facing the ruins. Italy is indeed the place where past and present coexist and mingle. 👐 . Join the flashmob and don't forget to use the hashtags #artyouready and #emptymuseum 📷❤ ArT you ready? . . #romanruins #ruins #italy #italien #italy_photolovers #ercolanoscavi #tourism #super_europe #super_italy #italyiloveyou #italianplaces #volgocampania #campania_super_pics #hercolaneumruins

A post shared by SaRA { My Dear Italia } (@mydearitalia) on Mar 29, 2020 at 6:44am PDT

I went deep in my archives to find some pictures for #ArTYouReady and #EmptyMuseums. This is at short notice but I do hope you enjoy!

A Statue in La Scarzuola, Montegabbione

Duomo di Palermo, Sicily

Museo della Carta, Fabriano

Protestant Cemetery, Rome

Palazzo Ducale, Urbino

Monte Oliveto Maggiore, Tuscany

Teatro dell’Aquila, Fermo

Castello del Valentino, Turin

I also found some gorgeous pictures on Instagram that I thought you might like:

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#uffizi #uffizigallery #firenze #amoreepsiche #galleriadegliuffizi #toscana #florence #florenceitaly #italy #capolavoriitaliani #tuscany #artyouready #emptymuseum

A post shared by Maria Vittoria Santagata (@mariavittoriasantagata) on Jul 11, 2019 at 5:20am PDT

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#teatrovalli per pochi fortunati. Un gioello meraviglioso inedito in alcuni scorci! . #turismore #turismoreggioemilia #culturareggioemilia #igersreggioemilia #fondazioneiteatri #litaliachiamò #artyouready #emptyteatroer . @iteatri_reggioemilia @igersreggioemilia @italiachiamo20 @mibact8

A post shared by Simona Ghidoni (@simghi) on Jan 18, 2020 at 7:25am PST

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C’era una volta in cui creavamo opere d’arte con le opere d’arte. . Oggi partecipo al flashmob #artyouready promosso da @weareigersit in collaborazione con @mibact ed @italiachiamo20, per ricordarci che per adesso #iorestoacasa ma tra poche settimane potremo di nuovo assaporare l’arte dei numerosi musei del nostro Paese! . . . . . #weareigersit #ig_italia #whatitalyis #browsingitaly #Ilikeitaly #guardiantravelsnaps #italy_vacations #thetuscantimes #freedomthinkers #discovermag #huffpostgram #bbctravel #lovetheworld #through_italy #beautifuldestinations #exploringitaly #italiainunoscatto #ongooglemaps #emptymuseum #litaliachiamò #museitaliani #weareigersumbria #foligno #calamitacosmica #weareigersperugia #perugia

A post shared by Elisa Orlando (@piccinaccia) on Mar 29, 2020 at 5:23am PDT

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Forse questa è stata l'ultima corsa di questa botticella. È il 29 febbraio 2020 e l'Italia stava correndo ai ripari, stava sempre più prendendo coscienza del virus, andavamo verso la distanza sociale, il #lockdown. Partecipo al flashmob del patrimonio culturale italiano organizzato dal @mibact e dagli igers italiani. . . Foto: la botticella al tempo del coronavirus __________________ #artyouready #emptymuseum #iorestoacasa #Litaliachiamò #flashmob #museichiusimuseiaperti @museitaliani #museitaliani #Roma #contest #igersmuseum #igersRoma #igersitalia #museumgram #museumgramitaly #Romagram #Roma #NoiNonMolliamo #🇮🇹#romelovers #rome #triptorome #visitrome #museum #museumlife #instagram #Pantheon #Adriano #quarantena #covid19

A post shared by Mario Nissolino (@_m.nix) on Mar 29, 2020 at 8:58am PDT

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In questi anni, con le mie famiglie allargate di @igersnapoli e @catacombedinapoli, ho avuto l'immenso piacere di godere di esperienze uniche all'interno dei tantissimi siti culturali del nostro grandioso patrimonio di cui è Napoli è piena piena. Oggi non potevo non partecipare quindi all'iniziativa di #artyouready durante la quale ognuno può condividere foto che ritraggono musei in una veste che sembra un po' diversa, vuota, nello stile degli #emptymuseum, ma che in realtà comunicano proprio il contrario: da questi luoghi ripartirà tutto, e sarà tutto sicuramente più bello e pieno di prima! E ognuno dovrà fare il suo per far sì che davvero tutto andrà bene! 💪💙

A post shared by Gaetano Balestra (@gaebal) on Mar 29, 2020 at 4:47am PDT

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Lo sposalizio della vergine ( RAFFAELLO SANZIO ) 💙❤ #raffaellosanzio #arte #arteitaliana #pinacotecadibrera #weareigersit #volgoarte #artyouready #emptymuseum #labellezza #larte #museiitaliani #mibact #pinacotecadibrera #meraviglia #clickfor_arte #italiachiamò #italiachiamo20 #iorestoacasa #nutrirsidibellezza #artista #raffaello #lovesart #❤

A post shared by Barbara Censori (@censoribarbara) on Mar 29, 2020 at 2:47am PDT

If you’re on Instagram why not share a picture of your favorite museum/archaeological site/theatre with #EmptyMuseum and #ArTYouReady! Don’t forget to tag #Italophilia!

Meanwhile, I’m jotting down ideas for my next Italian sojourn! 😉

Further reading:

Books on Italian Art

The Abbey of Monte Oliveto Maggiore

Museo della Carta in Fabriano

Five Things to do in Turin for free